Technology advice, practical solutions and real results.

Tuesday, February 15, 2011

5 Reasons to Use CRM Software

"CRM" -- Customer Relationship Management


Not too long ago, using CRM software only made sense for large enterprises due to cost, but not anymore. Even if you have a sales force of one, a CRM tracking tool offers several benefits, typically at a very reasonable price. In addition to managing sales, CRM software has applications for customer service. Providers of CRM software include Salesforce.com, SugarCRM, ACT and Microsoft Dynamics, among others.

Consider using CRM software if you want to:

1. Organize and manage your sales process efficiently (instead of having it all in your head)

2. Get more out of your existing leads (instead of forgetting to make that follow up call)

3. Stay on the same page with team members (instead of passing an excel spreadsheet around)

4. Better forecast and plan (instead of thinking, "Where did that sticky note go?")

5. Create a sales process that's repeatable (instead of only one person having the formula)

We are all guilty of not using technology to better ourselves and to grow our business. And many of us could enhance our sales techniques, as well, so join Lisa Earle McLeod, author of Triangle of Truth, for a FREE one-hour webinar on Selling for Small Business Owners. The webinar takes place February 24th at 2pm Eastern, 1pm Central, 12pm Mountain and 11am Pacific. She'll discuss all aspects of selling, from sales calls to sales managemnt to choosing and using the right customer relations management (CRM) software to boost efficiency and profits. See you on the 24th!

Click here to Register for this FREE webinar!




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